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How much does an AI agent cost? The real numbers, and why they mean almost nothing
A custom agent runs 6,000 to 12,000 USD to build plus a monthly run. But the number alone means almost nothing: it depends on your goal (quantity vs quality), your stack, and your volume.
Corentin Pinelco-founderRead the articleAI Agent vs Chatbot: Why a Scripted Bot Loses You Leads (and What to Build Instead)
A chatbot answers questions. An agent qualifies the lead, books the meeting and writes to your CRM. The full comparison table, and when a simple chatbot is honestly enough.
Read the articleWhatsApp + AI: how a small business turns conversations into bookings
Why WhatsApp is the real sales channel in Latam, and how a conversational agent turns messages into bookings without losing leads.
Read the articleThe "cheap" no-code chatbot that costs you 3x more over 18 months
Month one is not the price of the project. Here is where the real cost of a no-code chatbot piles up over 18 months.
Read the articleWhen NOT to do AI: 5 signs it's (still) not your moment
5 honest signs your business still isn't ready for an AI agent, told by someone who builds them for a living.
Read the articleWhat if the AI just makes things up? How we keep an agent from hallucinating in production
An agent that makes things up is an agent that was poorly fenced in. Five concrete levers to stop your AI from saying anything it wants in production.
Read the articleWhere to start with AI in your SMB: the 3 fronts that pay back first
Don't start AI with the flashy stuff. Here are the 3 fronts that pay back fast and how to pick your first case.
Read the articleYour customer data and AI: what goes where (Peru + RGPD), in plain words
The journey of one customer data point inside an AI agent, in plain words: credentials, minimization, logs, and the legal frame (Ley 29733 + RGPD).
Read the articleWho Owns Your AI Agent? The Lock-In Trap
You paid for an AI agent. But if you switch providers tomorrow, what actually leaves with you? Often: nothing.
Read the articleAutomate without a tech team: 7 tasks you hand to AI this month
7 tasks you can hand to AI this month without a tech team, plus the test for choosing which one to automate first.
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